• Banking Hyper personalization in the era of the all-Data

    February 08, 2024

    A thorough and nuanced understanding of each customer’s needs, preferences, and behaviours. On many levels, this would seem like the basic understanding any business operating in any sector would need to have on their customers. Yet, Banks have until recently relucted to engage in such a paradigm.

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  • Leveraging Data to Acquire New Customers

    December 11, 2023

    For the better part of the past 20 years, the financial services sector has reshaped its approach by not thinking at the market level anymore but at the customer one, by realizing that every step of the client interaction process needs to be approached with personal and tailored care.

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  • Payment Data: Pathways to new banking paradigms

    November 09, 2023

    In the modern banking environment, Data analytics has become an essential part of the commercial and competitive approach and as such, needs to be leveraged to tackle the great challenges posed by evolving consumers’ expectations and the multiplication of competitors.

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